b stack radar

Best Marketing Tools

Marketing at a glance

Marketing tools help businesses run email campaigns, marketing automation, landing pages, and multi-channel marketing (email, SMS, ads) to grow and engage audiences.

  • 100+ tools reviewed
  • 70+ with a free plan
  • paid plans from $5/mo

Marketing pricing: what each tool costs at 1 to 50 users · Marketing feature comparison: the top tools against every feature

Top Marketing Tools

100+ tools

Marketing Tool Guides by Audience

Best Marketing Tools

General marketing tools roundup

Read guide

Best Marketing Tools For Agencies

Marketing for agencies

Read guide

Best Marketing Tools For Freelancers

Marketing for freelancers

Read guide

Best CRM Software For Marketing Teams

CRM for marketing teams

Read guide

Best Free Tiktok Analytics Tools

Read guide

Best Social Media Analytics Tools

Read guide

Best Social Media Analytics Tools For Agencies

Read guide

Best Social Media Competitor Analysis Tools

Read guide

Best Tiktok Analytics Tools

Read guide

Best A/b Testing Tools

Read guide

Best CRM Software With Marketing Automation

CRM with marketing automation

Read guide

Best CRM For Marketing Automation

CRM + marketing (ActiveCampaign & Agile)

Read guide

Best Marketing Tools For Startups

Marketing for startups

Read guide

Best Marketing Tools For Small Business

Marketing for SMB

Read guide

Best Marketing Tools For Mid-market

Marketing for mid-market

Read guide

Best Marketing Tools For Enterprise

Marketing for enterprise

Read guide

Best Email Marketing Software

Email marketing tools

Read guide

Best Marketing Automation Software

Marketing automation

Read guide

Best Marketing Tools With Landing Pages

Landing pages

Read guide

Best Marketing Tools With SMS

SMS marketing

Read guide

Best Free Marketing Tools

Free marketing tools

Read guide

Best Marketing Tools With Ecommerce

E-commerce marketing

Read guide

Best Customer Segmentation Tools

Read guide

Best Marketing Tools For Consultancies

Read guide

Best Marketing Tools For Content Creators

Read guide

Best Marketing Tools For Customer Support Teams

Read guide

Best Marketing Tools For Developers

Read guide

Best Marketing Tools For E-commerce

Read guide

Best Marketing Tools For Education

Read guide

Best Marketing Tools For Financial Services

Read guide

Best Marketing Tools For Nonprofits

Read guide

Best Marketing Tools For SAAS Companies

Read guide

Best Marketing Tools For Sales Teams

Read guide

Best Marketing Tools For Social Media Teams

Read guide

Best Social Media Scheduling Tools

Read guide

Best Webinar Software

Read guide

Not Sure Which Tool is Right for You?

Take our quick quiz to get personalized recommendations based on your specific needs, budget, and team size.

Take the Marketing quiz

Frequently Asked Questions

Marketing tools help businesses plan and run campaigns across channels such as email, social media, search, and advertising, and measure the results.

Consider which channels you rely on, the size of your contact list, the automation you need, how it connects to your CRM, and how pricing grows as your audience grows.

They reduce repetitive campaign work, keep customer messaging consistent, and show which activity produces leads and revenue.