
Elastic Email
5.9/10Low-cost email marketing and transactional email delivery platform offering campaigns, landing pages, automation, and an Email API with SMTP relay for businesses and developers.
Data last updated November 2026 · Our methodology
Overview
Elastic Email is an email platform founded in 2010 that sells two connected products: an Email Marketing suite for campaigns and newsletters, and an Email API for transactional and bulk sending through REST or SMTP relay. The marketing side includes a drag-and-drop designer with over 100 templates, an AI template designer with monthly prompt limits, a landing page editor with about 26 templates, signup forms, segmentation, A/B testing of subject lines and content, and basic automations triggered by contact events. Pricing is tiered by contact count and monthly email volume. Email Marketing has a free plan for up to 1,000 contacts and 100 emails per day, Starter from $29 a month, and Pro from $49 a month at 2,500 contacts, scaling to 1,000,000 contacts. The Email API starts at $19 a month for 50,000 emails on Starter and $49 on Pro. Pro unlocks unlimited automations, webhooks, sub-accounts, user management, reseller features, custom rDNS, and longer log retention. Private IPs are an extra $40 to $50 a month. It suits cost-conscious small businesses, developers and agencies sending high volumes, and WordPress sites that connect through SMTP plugins. The main limitation is depth: reviewers describe automation with few triggers, a basic editor, a limited set of native integrations that often needs Zapier or custom API work, and deliverability concerns on shared IPs. Support is ticket-based with an average one-day response time.
Our Rating
Who Elastic Email is best for
Good fit
It offers an Email API with REST and SMTP relay for transactional sending.
The free plan and low entry prices suit small senders who need campaigns and landing pages.
Cheap API and SMTP sending covers both product and marketing email.
Pro plans include sub-accounts and reseller features for managing clients.
Less suited
There is a free plan and entry plans start at $19 a month.
Transactional email through the API and webhooks suits software products.
Basic automation and a limited editor constrain more sophisticated campaigns.
- Mid-Market5/10
It scales to 1,000,000 contacts, but automation is basic.
It lacks enterprise-grade support and advanced journey tooling, though volumes scale high.
Pros & Cons
Pros
- Entry prices are low: Email API from $19 a month for 50,000 emails and a free marketing plan for 1,000 contacts.
- Combines marketing campaigns with a REST API and SMTP relay, so one account covers newsletters and transactional email.
- Pro includes sub-accounts and reseller features, which helps agencies managing several clients.
- Landing page builder, signup forms, and templates are available even on the free plan.
Cons
- Automation is basic, and reviewers cite only a handful of triggers and conditions.
- Unlimited automations and webhooks are limited to the Pro plans.
- Support is mainly by ticket with about a one-day average response time, and some reviewers complain about it.
- Some users report deliverability problems on shared IPs, and fixing that means paying for a private IP.
- Native integrations are few, so some setups need Zapier or custom API work.
Key Features
Elastic Email Pricing
Email Marketing Free
- 15 API keys
- 1 automation
- Up to 1,000 contacts
- 3-day email log storage
- 10 AI template prompts per month
- 3,000 emails per month (100 per day)
Email API Starter
- Email verification
- Tracking and analytics
- Email API and SMTP relay
- 50,000 emails per month at base tier, up to 10,000,000
Email Marketing Starter
- 1 automation
- 3 saved modules
- 3-day email log storage
- 40 AI template prompts per month
- 37,500 emails per month at base tier
- 2,500 contacts at base price, tiers up to 1,000,000
Email API Pro
- Webhooks
- Custom rDNS
- Inbound email processing
- Sub-accounts and reseller features
- 50,000 emails per month at base tier
Email Marketing Pro
- 30 saved modules
- 7-day log storage
- Unlimited automations
- Paid newsletters and checkouts
- 100 AI template prompts per month
- 37,500 emails per month at base tier
- 2,500 contacts at base price, tiers up to 1,000,000
- Webhooks, sub-accounts, user management, reseller features, custom rDNS
Custom (over 1,000,000 contacts)
- Custom pricing for very large contact lists
Frequently Asked Questions
Yes. Email Marketing Free allows up to 1,000 contacts and 3,000 emails a month, limited to 100 per day.
Unlimited automations, webhooks, sub-accounts, user management, reseller features, custom rDNS, paid newsletters, and 7-day log storage.
Yes. Private IPs are a paid add-on listed at $40 to $50 a month.
With auto-increase enabled, the plan upgrades automatically, and you pay the higher tier only for the rest of the billing period.
Ticket and email support with about a one-day average response time on all plans. Dedicated support is sold separately.
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