Elastic Email vs MailerLite Comparison
Compare Elastic Email vs MailerLite features, pricing, and more.
Last updated: November 2026
Elastic Email
5.9/10
Low-cost email marketing and transactional email delivery platform offering campaigns, landing pages, automation, and an Email API with SMTP relay for businesses and developers.
MailerLite
7.1/10
MailerLite is an email marketing platform for small businesses and creators, combining newsletters, automations, landing pages, sites, forms and digital product sales.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 5.9/10 | 7.1/10 |
| Analytics | 5/10 | 6/10 |
| Cost | 9/10 | 8/10 |
| Customization | 5/10 | 7/10 |
| Ease of Use | 6/10 | 9/10 |
| Integration | 5/10 | 7/10 |
| Scalability | 7/10 | 6/10 |
| Security | 5/10 | 6/10 |
| Support | 4/10 | 5/10 |
| Pricing | ||
| Free plan | Yes | Yes |
| Cheapest paid plan | $19/mo Email API Starter | $12/mo Comfort |
| Estimated cost for 10 users | Free Email Marketing Free | $25/mo Power |
| Features | ||
| A/B Testing | ||
| Email Marketing | ||
| Landing Pages | ||
| Segmentation | ||
| E-commerce Features | Not listed | |
Elastic Email vs MailerLite cost by team size
Elastic Email and MailerLite cost the same at 1 user; Elastic Email costs less from 5 users.
| Team size | Elastic Email | MailerLite |
|---|---|---|
| 1 user | FreeEmail Marketing Free | FreeFree |
| 5 users | FreeEmail Marketing Free | $25/moPower |
| 10 users | FreeEmail Marketing Free | $25/moPower |
| 25 users | FreeEmail Marketing Free | $25/moPower |
| 50 users | FreeEmail Marketing Free | $25/moPower |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Elastic Email
- Lower estimated cost for 10 users: Free vs $25/mo
- Higher Cost score (9/10 vs 8/10)
- Higher Scalability score (7/10 vs 6/10)
Why choose MailerLite
- Higher Ease of Use score (9/10 vs 6/10)
- Higher Customization score (7/10 vs 5/10)
- Better fit for freelancers (8/10 vs 6/10)
Pros & Cons
Elastic Email
Pros
- Entry prices are low: Email API from $19 a month for 50,000 emails and a free marketing plan for 1,000 contacts.
- Combines marketing campaigns with a REST API and SMTP relay, so one account covers newsletters and transactional email.
- Pro includes sub-accounts and reseller features, which helps agencies managing several clients.
- Landing page builder, signup forms, and templates are available even on the free plan.
Cons
- Automation is basic, and reviewers cite only a handful of triggers and conditions.
- Unlimited automations and webhooks are limited to the Pro plans.
- Support is mainly by ticket with about a one-day average response time, and some reviewers complain about it.
- Some users report deliverability problems on shared IPs, and fixing that means paying for a private IP.
- Native integrations are few, so some setups need Zapier or custom API work.
MailerLite
Pros
- The interface is clean, and reviewers say automations are quick to set up even for first-time users.
- Automations are included even on the free plan.
- Paid plans start at $12 a month, which reviewers say is cheaper than Mailchimp or Constant Contact.
- Native e-commerce integrations with Shopify, WooCommerce and Stripe feed purchase-based automations.
- Reviewers report deliverability ranking first in an independent EmailToolTester test.
Cons
- Many users report accounts suspended or terminated with little warning and difficult appeals.
- Support is email-only on Comfort, and some reviewers say replies are slow.
- The free plan has been cut more than once and now allows only 250 subscribers.
- Prices rise steeply as the list grows, according to a competitor's analysis.
- Reviewers find reporting and segmentation limited for larger companies.
Not sold on either?
Frequently Asked Questions
MailerLite scores higher on our Marketing criteria: 7.1/10 against 5.9/10 for Elastic Email. The largest gap is in Ease of Use: 6/10 for Elastic Email and 9/10 for MailerLite.
Elastic Email costs less for 10 users: free on its Email Marketing Free plan, against about $25/mo on its Power plan for MailerLite, billed monthly.
Yes, both Elastic Email and MailerLite have a free plan.
MailerLite is the better fit for freelancers: we rate it 8/10 for them, against 6/10 for Elastic Email.
