Efficy CRM vs lemlist: Complete Comparison (2026)
An in-depth comparison of Efficy CRM and lemlist to help you choose the right tool for your business.
Last updated: November 2026
Efficy CRM
6.3/10
Efficy is a Brussels-made CRM suite for sales, marketing and customer service, aimed at mid-sized and larger European organisations needing customization and GDPR-focused data handling.
lemlist
6.5/10
lemlist is a multichannel sales outreach platform that automates personalized cold email, LinkedIn, phone and SMS sequences for sales teams, agencies and startups.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.3/10 | 6.5/10 |
| Analytics | 6/10 | 4/10 |
| Cost | 5/10 | 5/10 |
| Customization | 8/10 | 8/10 |
| Ease of Use | 6/10 | 7/10 |
| Integration | 5/10 | 8/10 |
| Scalability | 7/10 | 6/10 |
| Security | 7/10 | 5/10 |
| Support | 7/10 | 7/10 |
| Pricing | ||
| Free plan | No | No |
| Cheapest paid plan | €69/user/mo Core Essentials | $69/mo Email |
| Estimated cost for 10 users | €690/mo Core Essentials | $69/mo Email |
| Features | ||
| Mobile Access | ||
| Collaboration | ||
| Contact Management | ||
| Integrations | ||
| Lead Management | ||
| Marketing Automation | ||
| Reporting & Analytics | ||
| Sales Automation | ||
| Built-in Calling | Not listed | |
| Customer Support Management | Not listed | |
| Opportunity Management | Not listed | |
Efficy CRM vs lemlist cost by team size
| Team size | Efficy CRM | lemlist |
|---|---|---|
| 1 user | €69/moCore Essentials | $69/moEmail |
| 5 users | €345/moCore Essentials | $69/moEmail |
| 10 users | €690/moCore Essentials | $69/moEmail |
| 25 users | €1,725/moCore Essentials | $69/moEmail |
| 50 users | €3,450/moCore Essentials | $69/moEmail |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Efficy CRM
- Higher Analytics score (6/10 vs 4/10)
- Higher Security score (7/10 vs 5/10)
- Better fit for field teams (5/10 vs 1/10)
- Better fit for enterprise (7/10 vs 5/10)
- Includes Mobile Access, which lemlist lacks
Why choose lemlist
- Higher Integration score (8/10 vs 5/10)
- Higher Ease of Use score (7/10 vs 6/10)
- Better fit for startups (8/10 vs 3/10)
- Better fit for freelancers (6/10 vs 2/10)
Pros & Cons
Efficy CRM
Pros
- The data model is highly configurable, so entities can be linked into a full 360-degree customer view.
- GDPR compliance is built in, and some products offer in-country data hosting, which suits European and public-sector buyers.
- Reviewers often call support responsive and helpful.
- The mobile app gives field sales staff opportunities, calling, business card scanning and offline use.
- Marketing automation is available from Efficy's own Apsis platform.
Cons
- There are fewer ready-made third-party integrations than at the large US CRM vendors.
- Advanced customization and implementation often need help from Efficy or a partner.
- Some users find the interface dated and the learning curve steep.
- Prices are not fully transparent, and third-party sites list different figures and tiers.
- The mobile app does not have the full desktop feature set.
lemlist
Pros
- Image and video personalization are frequently praised in G2 reviews as stronger than in rival tools.
- A single sequence can run across email, LinkedIn, SMS, WhatsApp and calls.
- Two-way sync with HubSpot and Salesforce, plus connectors for Pipedrive, Attio, Close, Zoho, Zapier, Make and n8n.
- Warm-up, a 650M+ contact database and AI message agents come bundled into the plans.
- G2 rates it 4.6/5 from about 1,345 reviews, and reviewers often call support responsive.
Cons
- Costs climb with seats, extra senders, credits and add-ons, which is the second most common complaint in reviews.
- Reporting is described as basic, and there is no mobile app.
- Some users report a learning curve, a heavy interface and clunky contact handling across campaigns.
- Some Reddit and Trustpilot users report deliverability drops and billing or cancellation disputes.
- It is not a full CRM: there is no deal pipeline or support ticketing, so most teams still need a separate CRM.
Not sold on either?
Frequently Asked Questions
Lemlist scores higher on our CRM criteria: 6.5/10 against 6.3/10 for Efficy CRM. The largest gap is in Integration: 5/10 for Efficy CRM and 8/10 for lemlist.
No, neither Efficy CRM nor lemlist lists a free plan.
Lemlist is the better fit for startups: we rate it 8/10 for them, against 3/10 for Efficy CRM.
Efficy CRM has Mobile Access, which lemlist lacks.
