lemlist vs Spotler CRM: Complete Comparison (2026)
An in-depth comparison of lemlist and Spotler CRM to help you choose the right tool for your business.
Last updated: November 2026
lemlist
6.5/10
lemlist is a multichannel sales outreach platform that automates personalized cold email, LinkedIn, phone and SMS sequences for sales teams, agencies and startups.
Spotler CRM
6.6/10
Spotler CRM, formerly Really Simple Systems, is a UK-built cloud CRM for small and mid-sized B2B firms that combines sales pipeline, email marketing and case management.
Feature-by-Feature Comparison
| Feature | | S Spotler CRM |
|---|---|---|
| Scores | ||
| Overall Rating | 6.5/10 | 6.6/10 |
| Customization | 8/10 | 6/10 |
| Analytics | 4/10 | 6/10 |
| Integration | 8/10 | 5/10 |
| Support | 7/10 | 7/10 |
| Ease of Use | 7/10 | 8/10 |
| Security | 5/10 | 7/10 |
| Cost | 5/10 | 8/10 |
| Scalability | 6/10 | 5/10 |
| Pricing | ||
| Free plan | No | No |
| Cheapest paid plan | $69/mo Email | €12/user/mo Starter |
| Estimated cost for 10 users | $69/mo Email | €120/mo Starter |
| Features | ||
| Built-in Calling | ||
| Contact Management | ||
| Integrations | ||
| Lead Management | ||
| Marketing Automation | ||
| Reporting & Analytics | ||
| Sales Automation | ||
| Collaboration | Not listed | |
| Customer Support Management | Not listed | |
| Mobile Access | Not listed | |
| Opportunity Management | Not listed | |
lemlist vs Spotler CRM cost by team size
| Team size | lemlist | Spotler CRM |
|---|---|---|
| 1 user | $69/moEmail | €12/moStarter |
| 5 users | $69/moEmail | €60/moStarter |
| 10 users | $69/moEmail | €120/moStarter |
| 25 users | $69/moEmail | €300/moStarter |
| 50 users | $69/moEmail | €600/moStarter |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose lemlist
- Higher Integration score (8/10 vs 5/10)
- Higher Customization score (8/10 vs 6/10)
- Better fit for enterprise (5/10 vs 3/10)
- Better fit for sales teams (9/10 vs 7/10)
SWhy choose Spotler CRM
- Higher Cost score (8/10 vs 5/10)
- Higher Analytics score (6/10 vs 4/10)
- Better fit for small business (9/10 vs 7/10)
Pros & Cons
lemlist
Pros
- Image and video personalization are frequently praised in G2 reviews as stronger than in rival tools.
- A single sequence can run across email, LinkedIn, SMS, WhatsApp and calls.
- Two-way sync with HubSpot and Salesforce, plus connectors for Pipedrive, Attio, Close, Zoho, Zapier, Make and n8n.
- Warm-up, a 650M+ contact database and AI message agents come bundled into the plans.
- G2 rates it 4.6/5 from about 1,345 reviews, and reviewers often call support responsive.
Cons
- Costs climb with seats, extra senders, credits and add-ons, which is the second most common complaint in reviews.
- Reporting is described as basic, and there is no mobile app.
- Some users report a learning curve, a heavy interface and clunky contact handling across campaigns.
- Some Reddit and Trustpilot users report deliverability drops and billing or cancellation disputes.
- It is not a full CRM: there is no deal pipeline or support ticketing, so most teams still need a separate CRM.
SSpotler CRM
Pros
- Reviewers repeatedly say non-technical staff can learn it quickly with little training.
- Per-user prices are low. Starter costs 12 euros per user per month.
- Sales, email marketing and SLA-based case management are all in one product on the Professional plan.
- It is GDPR-oriented, and Spotler lists ISO 27001 certification, which suits UK and EU buyers.
- It has been on the market since 2006 and is used by charities such as the British Red Cross.
Cons
- There is no native mobile app, so mobile access is through the browser only.
- Starter caps you at 1,000 company records, 1 GB of storage and 10 automations.
- Marketing email, VoIP integration and case management require the Professional plan, which has a 5-user minimum.
- The integration library is small, and reviewers have noted gaps such as QuickBooks.
- Several reviewers describe it as basic compared with HubSpot, Salesforce or Pipedrive.
Not sold on either?
Frequently Asked Questions
Spotler CRM scores higher on our CRM criteria: 6.6/10 against 6.5/10 for lemlist. The largest gap is in Cost: 5/10 for lemlist and 8/10 for Spotler CRM.
No, neither lemlist nor Spotler CRM lists a free plan.
Lemlist is the better fit for enterprise: we rate it 5/10 for them, against 3/10 for Spotler CRM.
