ClickUp vs HubSpot Comparison
Compare ClickUp vs HubSpot features, pricing, and more.
Last updated: November 2026
ClickUp
7.1/10
ClickUp is a work management platform with tasks, docs, chat, automations, AI agents and a CRM layer for contacts, companies and deals, aimed at business teams.
HubSpot
6.9/10
HubSpot is a CRM platform with a free tier and paid per-seat Sales Hub plans, plus companion marketing and service hubs, aimed at small and mid-sized businesses.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 7.1/10 | 6.9/10 |
| Customization | 9/10 | 6/10 |
| Integration | 8/10 | 9/10 |
| Scalability | 7/10 | 7/10 |
| Analytics | 7/10 | 7/10 |
| Cost | 7/10 | 5/10 |
| Ease of Use | 5/10 | 8/10 |
| Security | 8/10 | 7/10 |
| Support | 5/10 | 6/10 |
| Pricing | ||
| Free plan | Yes | Yes |
| Cheapest paid plan | $12/user/mo Core | $20/user/mo Sales Hub Starter |
| Estimated cost for 10 users | Free Free Forever | $200/mo Sales Hub Starter |
| Features | ||
| Contact Management | ||
| Lead Management | Not listed | |
| Reporting & Analytics | ||
| Integrations | ||
| Collaboration | Not listed | |
| Mobile Access | ||
| Opportunity Management | ||
| Sales Automation | ||
| Marketing Automation | Not listed | |
| Built-in Calling | Not listed | |
| Customer Support Management | Not listed | |
Which One Should You Choose?
Why choose ClickUp
- Lower estimated cost for 10 users: Free vs $200/mo
- Higher Customization score (9/10 vs 6/10)
- Higher Cost score (7/10 vs 5/10)
Why choose HubSpot
- Higher Ease of Use score (8/10 vs 5/10)
- Higher Integration score (9/10 vs 8/10)
- Better fit for sales teams (8/10 vs 5/10)
Pros & Cons
ClickUp
Pros
- Deals can become delivery projects in the same workspace, which suits agencies and consultancies that sell and deliver client work.
- The free plan allows unlimited members and unlimited tasks, so small teams can try the platform before paying.
- Custom fields, task types, many views and automations let teams model most pipelines and processes without code.
- Enterprise security options include SAML, SCIM, audit logs, data residency and HIPAA support with a BAA.
Cons
- It is not a dedicated CRM. Reviewers report needing Zapier automations for CRM workflows, and the CRM page does not confirm email sync or native calling.
- Reviewers report a steep learning curve and say new users need hours of training to become proficient.
- G2 and Capterra reviewers report bugs, slow performance and support replies that do not resolve problems.
- The late-2026 pricing change raised per-user list prices for new workspaces, and heavy AI use requires buying extra credits.
HubSpot
Pros
- The free CRM has no time limit and covers contacts, deals, tickets, a shared inbox, a reporting dashboard and mobile apps.
- The HubSpot Marketplace lists over 2,000 integrations.
- Sales, marketing and service hubs share one customer database, so teams avoid syncing separate tools.
- G2 reviewers often praise the sales automation and how easy everyday use is.
Cons
- The free tier is now limited to two users and 1,000 contacts.
- Professional and Enterprise tiers require one-time onboarding fees of $1,500 to $7,000, depending on the hub.
- Reviewers report a steep price jump from Starter to Professional, and extra costs from marketing-contact tiers and credits.
- Reviewers cite annual contract lock-in and setup and administration complexity as recurring complaints.
