Squarespace
6/10Website builder and hosting platform with built-in e-commerce, SEO tools and a paid Email Campaigns add-on, aimed at small businesses, creatives and solo sellers.
Data last updated November 2026 · Our methodology
Overview
Squarespace is a hosted website builder that combines templates, a drag-and-drop editor, online selling, SEO tools and analytics in one subscription. Its marketing tools include sign-up forms, discounts, and an Email Campaigns add-on that sends newsletters from inside the Squarespace dashboard using site content such as blog posts and products. It suits small businesses, freelancers and creatives who want a well-designed site and simple marketing in one place. It is a weaker fit for marketing teams that need complex campaigns. Website plans are Basic, Core, Plus and Advanced. In the US, a September 2026 review lists them at $25, $39, $65 and $139 a month on monthly billing, or $19, $29, $49 and $99 a month on annual billing. Plus is only sold where Squarespace Payments is available. Higher plans remove transaction fees and add code injection, advanced analytics, payment plans and Google Shopping listings. Email Campaigns is priced separately by monthly sending volume, from $12 a month for 500 emails to $169 a month for 500,000 emails, with no cap on list size and about 30% off on annual billing. There is a 14-day free trial and no free plan. Core and higher plans include custom CSS and JavaScript and a free first year of Google Workspace. The main limitation for marketers is email depth. Reviewers report no A/B testing, segmentation by tag only, and automations limited to single follow-up emails triggered by a sign-up, purchase or form submission. Squarespace also has no native CRM.
Our Rating
Who Squarespace is best for
Good fit
One subscription covers the website, store, basic marketing and support.
Templates and the drag-and-drop editor let one person launch a polished site quickly.
Less suited
Fast to launch, but limited email automation and no CRM mean extra tools as the company grows.
Email has no A/B testing and only single-step automations.
Plans and tooling are built for small sites, not complex organisations.
Pros & Cons
Pros
- Email Campaigns sits inside the site dashboard and can pull in blog posts and products, so there is no separate tool to connect.
- Email pricing is based on sends, not subscribers, which makes large lists that receive occasional newsletters cheap to host.
- The vendor pricing page lists unlimited bandwidth, unlimited storage, SSL and 24/7 support on every plan.
- Core and higher plans remove the store transaction fee and add code injection for extra customisation.
- There is a 14-day free trial that needs no credit card.
Cons
- Email Campaigns has no A/B testing of subject lines or content.
- Email segmentation only works with tags, without and/or conditions.
- Automations are single follow-up emails triggered by a sign-up, purchase or form submission, with no multi-step drips.
- There is no native CRM, so lead tracking needs third-party tools.
- Prices rose in 2025 and again in the US in July 2026, and Email Campaigns is billed on top of the website plan.
Key Features
Squarespace Pricing
Basic
or $228/year (save 24%)
- 24/7 support
- 2 contributors
- 30 minutes of video hosting
- 2% online store transaction fee
- Unlimited bandwidth and storage
- SSL, SEO tools and basic analytics
- 7% fee on digital content and memberships
- Free custom domain for one year on annual billing
Core
or $348/year (save 26%)
- Discounts
- Unlimited contributors
- 20 AI credits per month
- 5 hours of video hosting
- 0% online store transaction fee
- Google Workspace free for the first year
- 5% fee on digital content and memberships
- Custom CSS and JavaScript, code injection
- Advanced analytics and sales funnel insights
Plus
or $588/year (save 25%)
- 1% fee on digital products
- Aimed at service businesses that take bookings
- Only available where Squarespace Payments is supported
Advanced
or $1,188/year (save 29%)
- Payment plans
- No transaction fees
- Unlimited video hosting
- 120 AI credits per month
- Google Shopping listings
- Reserved cart and countdown timer
- Shipping labels and carrier rates (US)
Frequently Asked Questions
There is a 14-day free trial that needs no credit card. There is no free plan. Reviewers say emails sent during the trial are capped.
No. Email Campaigns is a separate subscription priced by monthly send volume, from $12 a month for 500 emails up to $169 a month for 500,000 emails.
No. Reviewers report that you cannot split test subject lines, sender names or content.
Basic charges 2% on store sales and 7% on digital content. Core removes the store fee and charges 5% on digital content. Advanced charges no transaction fees.
No. It offers basic contact management, and reviewers recommend tools such as Mailchimp or Zapier for lead tracking and advanced automation.
Yes. Custom CSS, JavaScript and code injection are available on Core and higher plans.
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