MailerLite vs Squarespace: Complete Comparison (2026)
An in-depth comparison of MailerLite and Squarespace to help you choose the right tool for your business.
Last updated: November 2026
MailerLite
7.1/10
MailerLite is an email marketing platform for small businesses and creators, combining newsletters, automations, landing pages, sites, forms and digital product sales.
Squarespace
6/10
Website builder and hosting platform with built-in e-commerce, SEO tools and a paid Email Campaigns add-on, aimed at small businesses, creatives and solo sellers.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 7.1/10 | 6/10 |
| Scalability | 6/10 | 5/10 |
| Ease of Use | 9/10 | 8/10 |
| Customization | 7/10 | 6/10 |
| Security | 6/10 | 6/10 |
| Support | 5/10 | 6/10 |
| Cost | 8/10 | 6/10 |
| Integration | 7/10 | 5/10 |
| Analytics | 6/10 | 5/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | $12/mo Comfort | $25/mo Basic |
| Estimated cost for 10 users | $25/mo Power | $25/mo Basic |
| Features | ||
| A/B Testing | ||
| E-commerce Features | ||
| Email Marketing | ||
| Landing Pages | ||
| Segmentation | ||
MailerLite vs Squarespace cost by team size
MailerLite costs less at 1 user; MailerLite and Squarespace cost the same from 5 users.
| Team size | MailerLite | Squarespace |
|---|---|---|
| 1 user | FreeFree | $25/moBasic |
| 5 users | $25/moPower | $25/moBasic |
| 10 users | $25/moPower | $25/moBasic |
| 25 users | $25/moPower | $25/moBasic |
| 50 users | $25/moPower | $25/moBasic |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose MailerLite
- Has a free plan (Squarespace does not)
- Higher Cost score (8/10 vs 6/10)
- Higher Integration score (7/10 vs 5/10)
- Better fit for enterprise (4/10 vs 2/10)
- Better fit for marketing teams (6/10 vs 4/10)
Why choose Squarespace
- Higher Support score (6/10 vs 5/10)
Pros & Cons
MailerLite
Pros
- The interface is clean, and reviewers say automations are quick to set up even for first-time users.
- Automations are included even on the free plan.
- Paid plans start at $12 a month, which reviewers say is cheaper than Mailchimp or Constant Contact.
- Native e-commerce integrations with Shopify, WooCommerce and Stripe feed purchase-based automations.
- Reviewers report deliverability ranking first in an independent EmailToolTester test.
Cons
- Many users report accounts suspended or terminated with little warning and difficult appeals.
- Support is email-only on Comfort, and some reviewers say replies are slow.
- The free plan has been cut more than once and now allows only 250 subscribers.
- Prices rise steeply as the list grows, according to a competitor's analysis.
- Reviewers find reporting and segmentation limited for larger companies.
Squarespace
Pros
- Email Campaigns sits inside the site dashboard and can pull in blog posts and products, so there is no separate tool to connect.
- Email pricing is based on sends, not subscribers, which makes large lists that receive occasional newsletters cheap to host.
- The vendor pricing page lists unlimited bandwidth, unlimited storage, SSL and 24/7 support on every plan.
- Core and higher plans remove the store transaction fee and add code injection for extra customisation.
- There is a 14-day free trial that needs no credit card.
Cons
- Email Campaigns has no A/B testing of subject lines or content.
- Email segmentation only works with tags, without and/or conditions.
- Automations are single follow-up emails triggered by a sign-up, purchase or form submission, with no multi-step drips.
- There is no native CRM, so lead tracking needs third-party tools.
- Prices rose in 2025 and again in the US in July 2026, and Email Campaigns is billed on top of the website plan.
Not sold on either?
Frequently Asked Questions
MailerLite scores higher on our Marketing criteria: 7.1/10 against 6/10 for Squarespace. The largest gap is in Cost: 8/10 for MailerLite and 6/10 for Squarespace.
MailerLite and Squarespace cost the same for 10 users: about $25/mo, billed monthly.
MailerLite has a free plan; Squarespace does not list one.
MailerLite is the better fit for content creators: we rate it 8/10 for them, against 6/10 for Squarespace.
MailerLite has A/B Testing, which Squarespace lacks.
