Kajabi vs MailerLite Comparison
Compare Kajabi vs MailerLite features, pricing, and more.
Last updated: November 2026
Kajabi
5.3/10
All-in-one platform for creators and coaching businesses that sell courses, communities and memberships, with built-in email marketing, funnels, landing pages and checkout.
MailerLite
7.1/10
MailerLite is an email marketing platform for small businesses and creators, combining newsletters, automations, landing pages, sites, forms and digital product sales.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 5.3/10 | 7.1/10 |
| Scalability | 6/10 | 6/10 |
| Ease of Use | 8/10 | 9/10 |
| Customization | 5/10 | 7/10 |
| Security | 5/10 | 6/10 |
| Support | 7/10 | 5/10 |
| Cost | 3/10 | 8/10 |
| Integration | 5/10 | 7/10 |
| Analytics | 4/10 | 6/10 |
| Pricing | ||
| Free plan | No | Yes |
| Cheapest paid plan | $179/mo Basic | $12/mo Comfort |
| Estimated cost for 10 users | $249/mo Growth | $25/mo Power |
| Features | ||
| Email Marketing | ||
| Landing Pages | ||
| Segmentation | ||
| A/B Testing | Not listed | |
| E-commerce Features | Not listed | |
Kajabi vs MailerLite cost by team size
MailerLite costs less at every team size we checked.
| Team size | Kajabi | MailerLite |
|---|---|---|
| 1 user | $179/moBasic | FreeFree |
| 5 users | $249/moGrowth | $25/moPower |
| 10 users | $249/moGrowth | $25/moPower |
| 25 users | $499/moPro | $25/moPower |
| 50 users | $179/moBasic | $25/moPower |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Kajabi
- Higher Support score (7/10 vs 5/10)
Why choose MailerLite
- Has a free plan (Kajabi does not)
- Lower estimated cost for 10 users: $25/mo vs $249/mo
- Higher Cost score (8/10 vs 3/10)
- Higher Customization score (7/10 vs 5/10)
- Better fit for enterprise (4/10 vs 2/10)
Pros & Cons
Kajabi
Pros
- Funnels, landing pages and marketing emails are unlimited on every plan, so sending more does not cost more
- Course, community, website, checkout and email all live in one account, which removes Zapier glue between separate tools
- Email sequences support conditional logic and report revenue per email
- Reviewers rate support well, with 24/7 chat and an active user community
Cons
- The entry plan costs $179 a month, which is high next to Teachable or Thinkific
- Reviewers call the email tools basic, with limited advanced segmentation and limited email reporting
- Platform fees of 0.5% to 2% apply when you use third-party payment providers
- The native integration library is small, so many connections need Zapier
MailerLite
Pros
- The interface is clean, and reviewers say automations are quick to set up even for first-time users.
- Automations are included even on the free plan.
- Paid plans start at $12 a month, which reviewers say is cheaper than Mailchimp or Constant Contact.
- Native e-commerce integrations with Shopify, WooCommerce and Stripe feed purchase-based automations.
- Reviewers report deliverability ranking first in an independent EmailToolTester test.
Cons
- Many users report accounts suspended or terminated with little warning and difficult appeals.
- Support is email-only on Comfort, and some reviewers say replies are slow.
- The free plan has been cut more than once and now allows only 250 subscribers.
- Prices rise steeply as the list grows, according to a competitor's analysis.
- Reviewers find reporting and segmentation limited for larger companies.
Not sold on either?
Frequently Asked Questions
MailerLite scores higher on our Marketing criteria: 7.1/10 against 5.3/10 for Kajabi. The largest gap is in Cost: 3/10 for Kajabi and 8/10 for MailerLite.
MailerLite costs less for 10 users: about $25/mo on its Power plan, against about $249/mo on its Growth plan for Kajabi, billed monthly.
MailerLite has a free plan; Kajabi does not list one.
MailerLite is the better fit for enterprise: we rate it 4/10 for them, against 2/10 for Kajabi.
