Apollo vs Mailmodo: Complete Comparison (2026)
An in-depth comparison of Apollo and Mailmodo to help you choose the right tool for your business.
Last updated: November 2026
Apollo
6.5/10
Apollo is a sales intelligence and engagement platform that combines a B2B contact database, email sequencing, a dialer and deal tracking for outbound sales teams.
Mailmodo
6.3/10
Mailmodo is an email marketing platform for B2B and B2C teams. It builds interactive AMP emails with in-email forms, widgets, journeys and AI-assisted campaign tools.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.5/10 | 6.3/10 |
| Integration | 7/10 | 6/10 |
| Analytics | 6/10 | 6/10 |
| Customization | 6/10 | 7/10 |
| Ease of Use | 8/10 | 8/10 |
| Support | 4/10 | 7/10 |
| Cost | 7/10 | 4/10 |
| Scalability | 6/10 | 6/10 |
| Security | 6/10 | 6/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | $49/user/mo Basic | Contact for pricing |
| Estimated cost for 10 users | Free Free | Contact for pricing |
| Features | ||
| Built-in Calling | Not listed | |
| Collaboration | Not listed | |
| Lead Management | Not listed | |
| Integrations | Not listed | |
| Sales Automation | Not listed | |
| Opportunity Management | Not listed | |
| Contact Management | Not listed | |
| Reporting & Analytics | Not listed | |
| Landing Pages | Not listed | |
| SMS Marketing | Not listed | |
| E-commerce Features | Not listed | |
| Email Marketing | Not listed | |
| Segmentation | Not listed | |
| A/B Testing | Not listed | |
Apollo vs Mailmodo cost by team size
| Team size | Apollo | Mailmodo |
|---|---|---|
| 1 user | FreeFree | Contact for pricing |
| 5 users | FreeFree | Contact for pricing |
| 10 users | FreeFree | Contact for pricing |
| 25 users | FreeFree | Contact for pricing |
| 50 users | FreeFree | Contact for pricing |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose Apollo
- Has a free plan (Mailmodo does not)
- Higher Cost score (7/10 vs 4/10)
- Higher Integration score (7/10 vs 6/10)
- Better fit for freelancers (5/10 vs 2/10)
- Better fit for agencies (6/10 vs 4/10)
Why choose Mailmodo
- Higher Support score (7/10 vs 4/10)
- Higher Customization score (7/10 vs 6/10)
- Better fit for marketing teams (8/10 vs 4/10)
Pros & Cons
Apollo
Pros
- Prospect database, email sequencing, dialer and enrichment come in one subscription, so teams buy fewer tools.
- The free plan has no time limit and lets a team try the full prospecting workflow.
- Reviewers rate ease of use highly, and G2 shows about 4.7 out of 5 from roughly 9,700 reviews.
- Admins can pool credits across the team and set per-user caps.
Cons
- Many reviews report inaccurate data, especially mobile numbers and contacts outside North America.
- Credits expire each cycle, phone reveals cost about eight times as much as an email, and credits are spent even on bad records.
- Support is the lowest-rated G2 subcategory, and Trustpilot shows a TrustScore of about 3.1.
- API access and SSO require the top Custom plan, and every seat must be on the same plan.
Mailmodo
Pros
- Interactive AMP widgets such as forms, NPS, quizzes, calendar booking and cart recovery let recipients act without leaving the inbox.
- Reviewers repeatedly praise the no-code editor and say it lets marketers build interactive emails without developers.
- Every plan includes A/B testing, send-time optimization, click maps and dynamic segments.
- Native connections to CRMs and customer engagement platforms such as HubSpot, Salesforce, CleverTap and MoEngage, plus Zapier and Pabbly.
- The integrations page claims SOC 2 with penetration testing and GDPR-compliant processing.
Cons
- Interactivity only renders in AMP-supporting inboxes, mainly Gmail, so many recipients see the HTML fallback.
- There is no SMS channel and no conventional landing page builder.
- The entry price of 149 USD per month on annual billing for 500 contacts is high compared with mainstream email tools.
- Some users report a learning curve when enabling AMP sending, and say sender approval takes time.
- Reviewers describe the design blocks as basic and report slow-loading reports.
Not sold on either?
Frequently Asked Questions
Apollo scores higher on our AI Software criteria: 6.5/10 against 6.3/10 for Mailmodo. The largest gap is in Cost: 7/10 for Apollo and 4/10 for Mailmodo.
Apollo has a free plan; Mailmodo does not list one.
Mailmodo is the better fit for marketing teams: we rate it 8/10 for them, against 4/10 for Apollo.
