OneSignal vs Swipe Pages: Complete Comparison (2026)
An in-depth comparison of OneSignal and Swipe Pages to help you choose the right tool for your business.
Last updated: November 2026
OneSignal
7.1/10
OneSignal is a customer messaging platform for sending mobile push, web push, in-app messages, email and SMS to app and website users.
Swipe Pages
6.4/10
Swipe Pages is a drag-and-drop landing page builder with AMP pages, A/B testing, personalization, checkout funnels and client sub-accounts, aimed at agencies, ecommerce and SaaS marketers.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 7.1/10 | 6.4/10 |
| Scalability | 8/10 | 6/10 |
| Ease of Use | 8/10 | 8/10 |
| Customization | 6/10 | 7/10 |
| Security | 7/10 | 4/10 |
| Support | 6/10 | 6/10 |
| Cost | 7/10 | 7/10 |
| Integration | 8/10 | 6/10 |
| Analytics | 6/10 | 5/10 |
| Pricing | ||
| Free plan | Yes | No |
| Cheapest paid plan | $19/mo Growth | $39/mo Startup |
| Estimated cost for 10 users | Free Free | $39/mo Startup |
| Features | ||
| Email Marketing | ||
| SMS Marketing | ||
| A/B Testing | ||
| Landing Pages | Not listed | |
| Segmentation | Not listed | |
| Webinars | Not listed | |
OneSignal vs Swipe Pages cost by team size
OneSignal costs less at every team size we checked.
| Team size | OneSignal | Swipe Pages |
|---|---|---|
| 1 user | FreeFree | $89/moMarketer |
| 5 users | FreeFree | $89/moMarketer |
| 10 users | FreeFree | $39/moStartup |
| 25 users | FreeFree | $39/moStartup |
| 50 users | FreeFree | $39/moStartup |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose OneSignal
- Has a free plan (Swipe Pages does not)
- Lower estimated cost for 10 users: Free vs $39/mo
- Higher Security score (7/10 vs 4/10)
- Higher Scalability score (8/10 vs 6/10)
- Better fit for enterprise (7/10 vs 2/10)
Why choose Swipe Pages
- Higher Customization score (7/10 vs 6/10)
- Better fit for e-commerce (7/10 vs 5/10)
Pros & Cons
OneSignal
Pros
- A free plan with unlimited push up to 1,000 MAU and 10,000 emails a month makes it cheap to start.
- Push, in-app, email and SMS run from one platform with cross-channel journeys.
- Reviewers on G2 and PeerSpot say the dashboard is easy for non-technical marketers to use.
- A broad integration catalog covers CDPs such as Segment, RudderStack and Hightouch, data warehouses, and analytics tools.
Cons
- PeerSpot reviewers call it expensive for large subscriber bases.
- Free and Growth plans cap segments at 6 and 10, and reporting history at 30 and 90 days.
- SMS pricing is not published and requires a sales conversation.
- Reviewers mention unclear documentation for advanced cases and limited in-app design options.
Swipe Pages
Pros
- Unlimited pages and funnels on every plan, with limits set by visitors rather than page count
- Reviewers often praise how fast pages load, and AMP pages are supported for mobile traffic
- The Agency plan includes unlimited client sub-accounts, team seats and role-based client access
- Funnels support Stripe, PayPal and Razorpay checkouts with order bumps and upsells
- AI agents build pages, plan funnels and audit live pages for conversion problems
- Highly rated by users, with 4.8 on G2 and 4.9 on Capterra according to the vendor's homepage
Cons
- A/B testing is not included on the entry Startup plan
- Chat and email support is available only on weekdays, and some reviewers say responses are slow
- Reviewers find the template library small, and some want more granular design control
- The homepage does not mention security certifications or compliance standards
- Traffic over the plan cap is billed at 5 USD per extra 5,000 visits
Not sold on either?
Frequently Asked Questions
OneSignal scores higher on our Marketing criteria: 7.1/10 against 6.4/10 for Swipe Pages. The largest gap is in Security: 7/10 for OneSignal and 4/10 for Swipe Pages.
OneSignal costs less for 10 users: free on its Free plan, against about $39/mo on its Startup plan for Swipe Pages, billed monthly.
OneSignal has a free plan; Swipe Pages does not list one.
OneSignal is the better fit for enterprise: we rate it 7/10 for them, against 2/10 for Swipe Pages.
OneSignal has Email Marketing and SMS Marketing, which Swipe Pages lacks.
