Odoo vs SlickText Comparison
Compare Odoo vs SlickText features, pricing, and more.
Last updated: November 2026
Odoo
7.2/10
Odoo is an open-source business suite whose CRM app handles leads, pipelines, calling, and reporting for small and mid-sized companies, with ERP modules available alongside it.
SlickText
6.5/10
SlickText is an SMS and MMS marketing platform. Small and mid-sized businesses and Shopify stores use it to grow text subscriber lists, send campaigns and automate messages.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 7.2/10 | 6.5/10 |
| Scalability | 7/10 | 6/10 |
| Ease of Use | 5/10 | 8/10 |
| Customization | 9/10 | 6/10 |
| Security | 7/10 | 5/10 |
| Support | 5/10 | 8/10 |
| Cost | 8/10 | 6/10 |
| Integration | 8/10 | 7/10 |
| Analytics | 7/10 | 5/10 |
| Pricing | ||
| Free plan | Yes | Yes |
| Cheapest paid plan | €31/user/mo Standard | $29/mo Plan 1 |
| Estimated cost for 10 users | Free One App Free | Free Free trial |
| Features | ||
| Marketing Automation | Not listed | |
| Built-in Calling | Not listed | |
| Collaboration | Not listed | |
| Customer Support Management | Not listed | |
| Lead Management | Not listed | |
| Integrations | Not listed | |
| Sales Automation | Not listed | |
| Opportunity Management | Not listed | |
| Contact Management | Not listed | |
| Reporting & Analytics | Not listed | |
| Mobile Access | Not listed | |
| Landing Pages | Not listed | |
| SMS Marketing | Not listed | |
| E-commerce Features | Not listed | |
| Segmentation | Not listed | |
| A/B Testing | Not listed | |
Which One Should You Choose?
Why choose Odoo
- Higher Customization score (9/10 vs 6/10)
- Higher Security score (7/10 vs 5/10)
- Better fit for mid-market (8/10 vs 6/10)
Why choose SlickText
- Higher Ease of Use score (8/10 vs 5/10)
- Higher Support score (8/10 vs 5/10)
- Better fit for e-commerce (8/10 vs 6/10)
Pros & Cons
Odoo
Pros
- The free plan gives unlimited users on a single app, so a team can run the CRM at no license cost.
- CRM data flows natively into Odoo's Sales, Inventory, Invoicing, and Email Marketing apps, so quotes and stock checks happen without third-party connectors.
- Lead tools go beyond the basics, with predictive scoring, quota-based assignment, deduplication, and enrichment.
- It is open source and highly customizable through Studio, the API, or self-hosting.
Cons
- Reviewers often describe the interface and workflows as complex for new users.
- Setup usually needs internal staff or a paid implementation partner.
- Some users report slow performance with large datasets.
- Opinions on support and documentation quality are mixed, and paid support is email-only on weekdays.
SlickText
Pros
- No feature gating: every plan, including the $29 tier, gets workflows, integrations and A/B testing.
- Unlimited contacts, free incoming texts and rollover credits mean you pay only for outbound volume.
- Live phone, chat and email support is included on all plans, and reviewers often praise how quickly it responds.
- Rated about 4.8 out of 5 on G2 and Capterra across well over a thousand reviews, with ease of use praised most.
- Shopify integration supports abandoned cart, browse and win-back workflows plus checkout opt-ins.
Cons
- SMS only, with no native email campaign builder, so a separate email tool is needed.
- On G2, price and message delivery problems are among the most common complaints.
- Competitors describe its reporting as limited, and say it lacks conversational AI and features for regulated industries.
- Costs scale directly with message volume, and an MMS message uses 3 credits.
- The newer Shopify app listing has a single 1-star review complaining about contact sync and refunds.
