b stack radar

Freshsales vs Zoho CRM Comparison

Compare Freshsales vs Zoho CRM features, pricing, and more.

Last updated: November 2026

Freshsales logo

Freshsales

6.7/10

Freshworks' sales CRM, with Kanban pipelines, built-in chat, email and phone, and Freddy AI lead and deal scoring, aimed at small and mid-sized sales teams.

Zoho CRM logo

Zoho CRM

7.2/10

Winner

Cloud CRM from Zoho for small and mid-sized sales teams, with a free plan for 3 users and four paid per-user editions.

Feature-by-Feature Comparison

Feature
Freshsales logo
Freshsales
Zoho CRM logo
Zoho CRM
Scores
Overall Rating6.7/107.2/10
Scalability6/107/10
Cost8/108/10
Analytics6/107/10
Customization6/108/10
Ease of Use8/106/10
Integration6/108/10
Security7/107/10
Support5/105/10
Pricing
Free planNoYes
Cheapest paid plan$11/user/mo
Growth
$20/user/mo
Standard
Estimated cost for 10 users$110/mo
Growth
$200/mo
Standard
Features
Contact Management
Lead Management
Sales Automation
Reporting & Analytics
Integrations
Mobile Access
Built-in Calling
Opportunity Management
CollaborationNot listed

Which One Should You Choose?

Freshsales logo
Why choose Freshsales

  • Lower estimated cost for 10 users: $110/mo vs $200/mo
  • Higher Ease of Use score (8/10 vs 6/10)

Zoho CRM logo
Why choose Zoho CRM

  • Has a free plan (Freshsales does not)
  • Higher Customization score (8/10 vs 6/10)
  • Higher Integration score (8/10 vs 6/10)
  • Better fit for enterprise (6/10 vs 4/10)

Pros & Cons

Freshsales logo
Freshsales

Pros

  • Chat, email and phone are built in from the entry Growth plan, so small teams don't need a separate dialer or inbox tool.
  • The annual per-user price of $9 on Growth and $39 on Pro is low next to most mainstream sales CRMs.
  • Freddy AI contact scoring and deal insights on Pro help reps decide which leads and deals to work first.
  • It links well with Freshdesk and Freshchat for companies already using Freshworks for support.
  • The vendor publishes SOC 2 Type 2 and ISO certification materials.

Cons

  • Sales sequences, custom reports, multiple pipelines and territory management all require Pro, which limits Growth.
  • Sandbox, audit logs, field-level permissions and custom modules are Enterprise-only.
  • Reviewers say reporting is shallow, especially email metrics, and customization is limited.
  • Support quality is reported as uneven, and Trustpilot reviews of Freshworks cite billing, renewal and cancellation disputes.
  • Phone credits, numbers and AI agent sessions cost extra beyond the seat price.

Zoho CRM logo
Zoho CRM

Pros

  • The free edition supports 3 users with mobile apps and basic workflows, so very small teams can use it at no cost.
  • Annual billing for Standard costs about 14 USD per user per month, which is low for a CRM that includes forecasting and built-in calling.
  • Reviewers praise how closely it works with other Zoho apps such as Desk, Campaigns and Analytics.
  • Admins can heavily customize it with custom modules, Blueprint processes, widgets and custom functions.

Cons

  • Monthly billing costs roughly 25 to 52 percent more per seat than annual billing.
  • Reviewers report a learning curve, especially when building workflow automation.
  • Advanced automation often needs developers or custom functions.
  • Reviews often mention slow or limited customer support and occasional sluggish performance.
  • Zia AI is only included from the Enterprise edition up.

Not sold on either?

Related Comparisons