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Circle vs Ghost: Complete Comparison (2026)

An in-depth comparison of Circle and Ghost to help you choose the right tool for your business.

Last updated: November 2026

Circle logo

Circle

5.8/10

Circle is an all-in-one community platform for creators and brands that combines discussion spaces, courses, live events, payments, and paid email marketing.

Ghost logo

Ghost

6.9/10

Winner

Open-source publishing platform that combines a website, newsletters, and paid memberships for independent publishers, creators, and media businesses.

Feature-by-Feature Comparison

Feature
Circle logo
Circle
Ghost logo
Ghost
Scores
Overall Rating5.8/106.9/10
Analytics5/106/10
Cost4/107/10
Customization6/108/10
Ease of Use7/107/10
Integration6/107/10
Scalability7/107/10
Security5/107/10
Support6/105/10
Pricing
Free planNoNo
Cheapest paid planContact for pricingContact for pricing
Estimated cost for 10 usersContact for pricingContact for pricing
Features
Email Marketing
Segmentation
A/B TestingNot listed
Landing PagesNot listed
WebinarsNot listed

Which One Should You Choose?

Circle logo
Why choose Circle

  • Higher Support score (6/10 vs 5/10)

Ghost logo
Why choose Ghost

  • Higher Cost score (7/10 vs 4/10)
  • Higher Customization score (8/10 vs 6/10)
  • Better fit for freelancers (8/10 vs 6/10)

Pros & Cons

Circle logo
Circle

Pros

  • Unlimited members on every plan, so cost does not rise with community size
  • Community, courses, live streams, chat, and payments run in one branded app across web and mobile
  • Native live streams and live rooms remove the need for a separate webinar tool for small events
  • Email Hub can target event attendees and space members directly from community data
  • Free 14-day trial with no credit card, and migration help

Cons

  • Email marketing is a separate $99/mo add-on, and reviewers rate its editor as basic
  • Transaction fees of 0.5% to 2% apply on top of Stripe fees
  • Workflows, white-labeling, and APIs require the $199/mo Business plan or higher
  • Add-ons for admins, spaces, and live hours raise the real cost
  • No native course certificates or graded assessments

Ghost logo
Ghost

Pros

  • Ghost takes no percentage of membership revenue, unlike Substack's 10% fee, so publishers pay only the plan price and Stripe fees.
  • Website, newsletter, and paid memberships work together without plugins.
  • The open-source core can be self-hosted for free, and APIs and webhooks support custom builds.
  • More than 100 listed integrations, including Zapier, Stripe, Mailchimp, and privacy-focused analytics tools.

Cons

  • Email features are basic: segmentation is limited and there is no built-in A/B testing or SMS.
  • Email delivery depends on Mailgun, which users say can be costly or unreliable when self-hosting.
  • Lower plans get email-only support with no weekend coverage, and Trustpilot reviews complain about billing and refunds.
  • The Starter plan excludes paid subscriptions, custom themes, and integrations.

Not sold on either?

Frequently Asked Questions

Ghost scores higher on our Marketing criteria: 6.9/10 against 5.8/10 for Circle. The largest gap is in Cost: 4/10 for Circle and 7/10 for Ghost.

No, neither Circle nor Ghost lists a free plan.

Ghost is the better fit for freelancers: we rate it 8/10 for them, against 6/10 for Circle.

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