beehiiv vs MailerLite Comparison
Compare beehiiv vs MailerLite features, pricing, and more.
Last updated: November 2026
beehiiv
6.2/10
beehiiv is a newsletter platform for creators, media brands and businesses to publish, grow and monetize email newsletters alongside a hosted website.
MailerLite
7.1/10
MailerLite is an email marketing platform for small businesses and creators, combining newsletters, automations, landing pages, sites, forms and digital product sales.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 6.2/10 | 7.1/10 |
| Analytics | 7/10 | 6/10 |
| Cost | 7/10 | 8/10 |
| Customization | 5/10 | 7/10 |
| Ease of Use | 7/10 | 9/10 |
| Integration | 5/10 | 7/10 |
| Scalability | 8/10 | 6/10 |
| Security | 6/10 | 6/10 |
| Support | 5/10 | 5/10 |
| Pricing | ||
| Free plan | Yes | Yes |
| Cheapest paid plan | $59/mo Lite | $12/mo Comfort |
| Estimated cost for 10 users | $109/mo Pro | $25/mo Power |
| Features | ||
| A/B Testing | ||
| Email Marketing | ||
| Landing Pages | ||
| Segmentation | ||
| E-commerce Features | Not listed | |
beehiiv vs MailerLite cost by team size
beehiiv and MailerLite cost the same at 1 user; MailerLite costs less from 5 to 10 users.
| Team size | beehiiv | MailerLite |
|---|---|---|
| 1 user | FreeFree | FreeFree |
| 5 users | $109/moPro | $25/moPower |
| 10 users | $109/moPro | $25/moPower |
| 25 users | Contact for pricing | $25/moPower |
| 50 users | Contact for pricing | $25/moPower |
The plan that fits each team size, billed monthly, before add-ons and usage charges. Each cost opens that tool's pricing calculator for the team size.
Which One Should You Choose?
Why choose beehiiv
- Higher Scalability score (8/10 vs 6/10)
- Higher Analytics score (7/10 vs 6/10)
- Better fit for content creators (10/10 vs 8/10)
Why choose MailerLite
- Lower estimated cost for 10 users: $25/mo vs $109/mo
- Higher Customization score (7/10 vs 5/10)
- Higher Ease of Use score (9/10 vs 7/10)
- Better fit for e-commerce (7/10 vs 3/10)
- Better fit for small business (9/10 vs 7/10)
Pros & Cons
beehiiv
Pros
- The free plan includes unlimited sends for up to 2,500 subscribers, which is generous for a newsletter launch.
- beehiiv takes no cut of paid subscription revenue; only Stripe's processing fees apply.
- Growth tools are built in: referral program, recommendations and paid Boosts.
- Segments update automatically and can use engagement, survey answers and referral counts.
- Reviewers note that new features ship frequently.
Cons
- Email design is limited, with few templates and a text-focused editor.
- Automation is lighter than in dedicated email marketing suites, and some users report little guidance on setting it up.
- Support is by email ticket only; there is no phone support.
- Native integrations are few, mostly Zapier and Make.
- The jump from the free plan to the first paid tier is steep for small creators, and costs rise with list size.
MailerLite
Pros
- The interface is clean, and reviewers say automations are quick to set up even for first-time users.
- Automations are included even on the free plan.
- Paid plans start at $12 a month, which reviewers say is cheaper than Mailchimp or Constant Contact.
- Native e-commerce integrations with Shopify, WooCommerce and Stripe feed purchase-based automations.
- Reviewers report deliverability ranking first in an independent EmailToolTester test.
Cons
- Many users report accounts suspended or terminated with little warning and difficult appeals.
- Support is email-only on Comfort, and some reviewers say replies are slow.
- The free plan has been cut more than once and now allows only 250 subscribers.
- Prices rise steeply as the list grows, according to a competitor's analysis.
- Reviewers find reporting and segmentation limited for larger companies.
Not sold on either?
Frequently Asked Questions
MailerLite scores higher on our Marketing criteria: 7.1/10 against 6.2/10 for beehiiv. The largest gap is in Customization: 5/10 for beehiiv and 7/10 for MailerLite.
MailerLite costs less for 10 users: about $25/mo on its Power plan, against about $109/mo on its Pro plan for beehiiv, billed monthly.
Yes, both beehiiv and MailerLite have a free plan.
MailerLite is the better fit for e-commerce: we rate it 7/10 for them, against 3/10 for beehiiv.
