Maximizer CRM vs Membrain Comparison
Compare Maximizer CRM vs Membrain features, pricing, and more.
Last updated: November 2026
Maximizer CRM
5.9/10
Maximizer is a Vancouver-built sales CRM for small and mid-sized businesses and financial advisors, available in the cloud or on-premise, with AI deal insights.
Membrain
6.6/10
Membrain is a Stockholm-built sales enablement CRM that lets B2B sales teams build their sales process, prospecting, pipeline, account growth and coaching into the software.
Feature-by-Feature Comparison
| Feature | | |
|---|---|---|
| Scores | ||
| Overall Rating | 5.9/10 | 6.6/10 |
| Analytics | 6/10 | 5/10 |
| Cost | 4/10 | 5/10 |
| Customization | 7/10 | 8/10 |
| Ease of Use | 6/10 | 7/10 |
| Integration | 6/10 | 7/10 |
| Scalability | 6/10 | 6/10 |
| Security | 7/10 | 6/10 |
| Support | 6/10 | 8/10 |
| Pricing | ||
| Free plan | No | No |
| Cheapest paid plan | $65/user/mo Core | $49/user/mo Prospecting |
| Estimated cost for 10 users | $650/mo Core | $490/mo Prospecting |
| Features | ||
| Contact Management | ||
| Customer Support Management | ||
| Integrations | ||
| Lead Management | ||
| Mobile Access | ||
| Opportunity Management | ||
| Reporting & Analytics | ||
| Sales Automation | ||
Which One Should You Choose?
Why choose Maximizer CRM
- Higher Analytics score (6/10 vs 5/10)
- Higher Security score (7/10 vs 6/10)
- Better fit for small business (7/10 vs 5/10)
Why choose Membrain
- Lower estimated cost for 10 users: $490/mo vs $650/mo
- Higher Support score (8/10 vs 6/10)
- Higher Cost score (5/10 vs 4/10)
Pros & Cons
Maximizer CRM
Pros
- One of the few CRMs that still offers an on-premise deployment alongside the cloud, which suits firms that want to control their own data.
- Dedicated Financial Services editions add book-of-business and family-relationship views that advisors need.
- Reviewers who moved from Salesforce say it is easier to learn and cheaper.
- The Zapier connector exposes 49 operations, covering leads, opportunities, cases, and campaigns.
Cons
- The 65 USD per user entry price is high compared with many SMB CRMs, and AI and workflow automation require the 89 USD plus tiers.
- Reviewers repeatedly report Outlook sync errors.
- Some users find the interface unintuitive and say adding custom fields takes many steps.
- Add-on, storage, and service prices are not published and require contact with sales.
Membrain
Pros
- Teams can model their own sales process, qualifiers and milestones in it, which reviewers on Spotsaas and G2 single out.
- Built-in coaching and guidance, including the Elevate coaching product, OMG assessments and in-app advice, support sales methodologies such as Baseline Selling.
- Reviewers repeatedly praise fast, knowledgeable support, and one customer has stayed more than 10 years.
- Broad integration list covering Gmail, Outlook, HubSpot, Salesforce, Business Central, Fortnox, Zendesk, Slack, plus Zapier and webhooks.
- Pricing is public and modular, so teams pay only for the stages (prospecting, pipeline, account growth) they use.
Cons
- Reviewers often say reporting and dashboards are hard to customise and give limited statistics.
- Setting up custom processes and dashboards takes significant upfront time.
- Reviewers report that Outlook email integration is limited and that companies can be duplicated during data entry.
- API+ (499 USD) and Automation+ (299 USD) are costly account-wide add-ons on top of per-user fees.
- The vendor is small, with about 11 to 50 employees, and its compliance is reported as SOC 2 Type 1 only by a third-party listing.
